Sports Advertising in Chicago

Sports Advertising in Chicago, both in-stadium and on streaming TV

Whether you want to promote a product, drive brand awareness, or position yourself as an industry leader, sports advertising in Chicago provides an opportunity to achieve your goals. To succeed in this fast-paced, ever-changing media landscape, you need the right people on your team. That’s where Cast Iron Media comes into play. Our strategic approach to sports advertising in Chicago helps ensure that your campaign sees successful results, and we have a track record to prove it.

Why Advertise During Live Games in Chicago?

Sports advertising in Chicago empowers your brand, both at the game and at home. Live sports is the last form of appointment viewing in the new media ecosystem. The in-venue experience has never been more fan-focused and high tech. Telecasts are watched live and with groups, in different ways and on different devices. Fan is short for fanatics, so the audience is by definition engaged and passionate. Chicago is home to a considerable population -- a significant portion of whom are dedicated sports enthusiasts loyal to their favorite teams -- so your content reaches a targeted local audience of fans in this market.

What does Sports Advertising in Chicago Look Like?

In-stadium advertising can come in many different forms, all built specifically to achieve your brand goals. At Wrigley Field, United Center, and Guaranteed Rate Field, this could be static and digital in-venue signage, activations, experiential programs, and TV visible signage. Connected TV advertising during live games consists of :15, :30 or :60 spots during stoppages in play, and can include branded content and other new-age ad tech. Whether at the game or at home, sports advertising in Chicago seamlessly integrates your message into the fans’ viewing experience in an organic and memorable way.

No matter which route you go, your brand meets fans where they’re watching. This is especially important as viewing trends shift and the media ecosystem continues to evolve. A successful ad campaign takes advantage of these changes and adapts to new technologies. Otherwise, your brand risks being left in the stands.

Cast Iron Media champions your brand through smart and effective advertising solutions. Sports advertising in Chicago could be your next major win.